What-Franchise-Issue-20.3

Paris Baguette is a bakery café that sits at the heart of every community. It’s where freshly baked croissants greet you in the morning, the perfect coffee and cake await your catch-up, and everyone feels right at home Paris Baguette opened its first stores in London during autumn 2022 with bakeries in Battersea Power Station and on High Street Kensington. The first franchised store launched in CanaryWharf in autumn 2024, with more to follow soon. Paris Baguette has signed additional franchises for this year, including one in Ireland, positioning it for continued growth across the UK and Europe. The global bakery may be new to London, but it’s been perfecting the art of baking since 1988 with over 4,000 bakery cafés worldwide, including three in the UK, six in France, and over 200 in the US. The franchisor has an ambitious growth plan for the UK and aims to open 100 stores by 2030 as part of wider plans to open 450 stores in Europe. Paris Baguette benefits from over 35 years of franchising experience in a half a dozen countries. The company ensures franchise owners have the tools and support they need to run a successful business and franchisees benefit from a proven, successful franchise model and the expertise of a highly skilled leadership team delivering support for each critical step of setting up a bakery cafe. This includes help with site selection, store design and construction, training, operations support, product development, logistics, distribution, advertising, marketing guidance, and more. Paris Baguette is looking for potential franchise owners in the UK with ambition and adventurous personalities, and who want to grow and develop with the brand. To succeed as a Paris Baguette franchisee, individuals should be passionate, committed to excellence, open-minded, and able to inspire action through excellent leadership and management skills. A passion for baked goods or experience in the hospitality industry is a bonus, but not a requirement. Access to capital and maintaining exceptional standards is, however, key for Paris Baguette franchisees and a £1.2 million net worth with £400,000 in liquid assets is necessary to progress this opportunity. Paris Baguette is actively seeking franchise partners in the Greater London area (within 25 miles of central London). From London and the South East, Paris Baguette will then roll out across the rest of the UK over the next several years. Single- unit and multi-unit opportunities are available. “We believe that the UK is a fantastic market for Paris Baguette, and we’re looking for partners who share our passion for quality and innovation to help us expand our presence across the country,” says UK COO, Nico Gaillot. “Our franchise model is designed to help entrepreneurs and business owners succeed, and we’re excited to work with partners who are eager to bring the Paris Baguette brand to their communities.” E X P A N D I N G F & B Paris Baguette Established: 1988, established in the UK in 2022 Current locations: Battersea Power Station, High Street Kensington and Canary Wharf Contact: [email protected] Paris Baguette Paris Baguette is a premium bakery cafe concept offering a wide range of freshly baked and high-quality products including cakes, pastries, sandwiches, salads, and coffee. Its target position in the market is to be a local community bakery where customers can enjoy food and spend time comfortably in-store. 20 WHAT FRANCHISE Issue 20.3 50 Growing Food Franchi ses | PARTNER CONTENT